According to sources of Blockworks, Amazon is currently developing an NFT initiative. Without going into much details, sources mention that the focus could be on a blockchain-based gaming, for Amazon customers who want to play crypto games and win free NFTs.
The entry of the e-commerce behemoth into the crypto industry could be a major step towards worldwide adoption. In 2021, as per company data, Amazon’s monthly active users ranged from 300 to 600 million, while Triple A estimates over 420 million crypto users worldwide.
Amazon Web Services recently partnered with Ava Labs, the company behind the Avalanche blockchain.
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